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Introduction

Properties of commercial, political and religious brands

When Public services become a commercial Brand

The "Nation brand"

Ten countries' emblems

National mottos

Logos of the Brands of French political parties

Commercial Brands' tag lines

The Brand - Some words to say it

The Brand: a substance, a phenomenon...

Brands: Autonomy and man's freedom

The Brand of uncertanty

Comprehension and validity of Brand language

Choosing one's language : brand or products

The Brand and its perennial nature

The goodwill of the Brands

"Branding" of the distributors

The projected image of a Brand

Distribution of shareholders of Brands...

The Brand's colours, sounds, smells, tastes and feel

The Brand and sustainable development

Exchange between commercial and ONG Brands in a globalised democratic world

Branded molecules and generic medecine

Brands and "naming"

Advergaming, play with Brands

Advertainment, a way for telling the story of a brand

The tandem - Brand and stars


Répartition des parts du club PSG
Paris-Saint-Germain par investisseurs

PSG : Club de football français basé à Paris, issu de la fusion en 1970 du Stade Saint-Germain, fondé en 1904 et du Paris FC.
Répartition des parts du club par investisseurs
mai 2011
Parts
Qatar Sports Investments (QSI)
70 %
Colony Capital
30 %
Total
100 %

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Mise à jour - Update : Sunday, January 15, 2012 I
Mise en ligne depuis août 2004 - On line since August 2004 I
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